Is MANAGEMENT AT WORK Claire Balgemann owns the Serpentine SCUBA shop in Moss Beach, California. Claire knows that to keep her liability insurance at the lowest possible rate, she has to convince her workers to clean the SCUBA equipment property. All of the gear has to be washed for sand and sat; the O- rings need to be checked to be sure they are in good condition, the nozzles and hoses need to be tightened; wetsuits, hoods, boots, and gloves have to be checked for tears, and the tanks have to be inspected annually for rust and have a stress test every 5 years. Even the best SCUBA equipment wears out eventually, however, and today Claire has to make some decisions about what types of wetsuits she should be purchasing next month. Claire is considering whether to buy wetsuits from O'Neill Bare, or XCEL. She knows that she needs to consider how thick the neoprene will be (from 3 to 7 mm); whether to buy shortles, long Johns, or full-body wetsuits; and to consider which wetsuits will be most appealing to her customers. sof Unfortunately, when making her decision about what wetsuits to buy, Claire is affected by several common decision-making bioses. For example, when trying to decide which manufacturer to use, Claire thinks back to her most memorable dive. She was wearing an XCEL wetsuit, and she can still recall how comfortable she felt in it, despite the fact that she was diving in 50-degree water. Claire's mistake stems from The best way for Claire to a the representativeness heuristic re is to framing Look at how Infond hformation in both a positive and negative context before making a decision confirmation bias Recognize that the her and seek out additional information before making a decision the availability heuristic Seek out informal events to use when making a decision MANAGEMENT AT WORK Claire Balgemann owns the Serpentine SCUBA shop in Moss Beach, California. Claire knows that to keep her liability insurance at the lowest possible rate, she has to convince her workers to clean the SCUBA equipment property. All of the gear has to be washed for sand and salt; the o rings need to be checked to be sure they are in good condition: the nozzles and hoses need to be tightened; wetsults, hoods, boots, and gloves have to be checked for tears, and the tanks have to be inspected annually for rust and have a stress test every 5 years. Even the best SCUBA equipment wears out eventually, however, and today Claire has to make some decisions about what types of wetsuits she should be purchasing next month. Claire is considering whether to buy wetsuits from Woll, Bare, or XCEL She knows that she needs to consider how thick the neoprene will be (from 3 to 7 mm); whether to buy shortles, long johns, or full-body wetsuits, and to consider which wetsuits will be most appealing to her customers Unfortunately, when making her decision about what wetsuits to buy, Claire is affected by several common decision-making biases. For example, when trying to decide which manufacturer to use, Claire thinks back to her most memorable dive. She was wearing an Xt wetsuit, and the can still recall how comfortable she felt in it, despite the fact that she was diving in 50-degree water Claire's mistake stems from The best way for Claire to avoid making this mistake in the future is to Look at how information is presented and try to see Information in both a positive and negative context before making a decision Recognize that the first information she sees can be her and seek out additional information before making a decision Seck out information other than her memories of past events to use when making a decision Accept the idea that any decision she makes can be a bad decision and evaluate her choices analytically The Use your understanding of the various biases that affect decision making to complete the following sentences. suggests that people make decisions only on information that is readily accessible in their memories, often information linked to vivid, emotional events When people do not make changes because they are afraid of being embarrassed or punished as a result of their actions, they are subject to