1. T/F Marketing is a process that fulfills consumers' needs.
2. T/F Financing and risk taking are physical distribution functions of marketing.
3. T/F The first step in implementing the marketing concept is to provide a product that satisfies customers.
4. T/F Markets are classified as consumer markets or business-to-business markets.
5. T/F The marketing mix is composed of product, price, distribution, and promotion.