Give options in the next line with the name of a), b), c), d).

1. a) Environmental scanning is the process of gathering and analyzing information about the external environment of an organization. It involves identifying and monitoring factors such as economic, social, technological, and political trends that may impact the organization's strategic planning.

b) Environmental scanning is crucial to an organization's strategic planning because it helps identify potential opportunities and threats in the external environment. By understanding the external factors that may affect the organization, it can develop strategies to capitalize on opportunities and mitigate risks.

c) Environmental scanning enables organizations to stay proactive and adaptable in a rapidly changing business landscape. It helps them anticipate and respond to changes in customer needs, market conditions, and industry trends, ensuring long-term success and competitiveness.

d) Without environmental scanning, organizations may miss out on emerging opportunities or fail to recognize and address potential threats. It can lead to strategic misalignment, loss of market share, and decreased competitiveness in the marketplace.