Apple Computer’s Steve Jobs named his company after the record label of one of his favorite bands, the Beatles. He signed an agreement never to go into the music business so that he could keep the famously trademarked name for his computer company. Apple Computer then expanded into music files and music software, developed the iPod and iTunes, and will possibly partner with Universal Music Group or Amazon.com.
a. Give two reasons to support the argument that Apple Computer is doing the right thing.
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b. Give two reasons to support the argument that Apple Computer is doing the wrong thing
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