Suppose you want a snack after taking this exam. Domino's is located across the street from yourCollege of Business classroom. Unfortunately, you forgot your wallet in the haste of getting to classon time to take the test. Therefore, you have no means to pay for the pizza. Which of the followingreasons explain why marketing fails to occur here between you and Domino's?

A. There is only one party with unsatisfied needs.
B. The ability to satisfy a need is missing.
C. A desire to satisfy a need is missing.
D. No assessments of consumer wants and needs have been made.
E. There is no way for the parties involved to communicate.

According to my research, I can say that based on the information provided within the question the reason the sale failed was because the ability to satisfy a need is missing. You have the desire to make the purchase but that desire cannot be satisfied because you do not have the ability (wallet or money) to satisfy it.

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