Respuesta :

Answer:

Explanation:

According to my research on the promotion mix, I can say that based on the information provided within the question there are five components that sum up this mix. The components are the following:

  • Advertising
  • Sales Promotion
  • Direct Marketing
  • Public Relations
  • Personal Selling

These are the 5 main components of the promotional mix even though some companies decide to add a sixth component called Event Sponsorship, which as the name suggests is the process of finding groups or individuals to sponsor a specific event.

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