(Consider This) In 1975, McDonald's introduced its Egg McMuffin breakfast sandwich, which remains popular and profitable today. This longevity illustrates the idea of________________.
The most important element of any business is its customers. The wishes and wants of customers can alter the goods and services produced by the brands. In 1975 McDonald's introduced their breakfast meal according to the demand of the customers the action of McDonald is known as consumer sovereignty. Brands which care about consumer sovereignty are usually successful in long-run.
