The _____ is the idea that an organization exists not only to satisfy customer wants and needs but also to preserve individuals' long-term best interests.

A. promotional orientation
B. production orientation
C. sales orientation
D. societal marketing orientation

and it is based on societal welfare and it emphasize for organization that make strategic marketing decision for consumer and organization needs as keep in mind for long term interest of society

so correct answer is D. societal marketing orientation

The _____ is the idea that an organization exists not only to satisfy customer wants and needs but also to preserve individuals' long-term best interests. A. promotional orientation B. production orientation C. sales orientation D. societal marketing orientation

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The _____ is the idea that an organization exists not only to satisfy customer wants and needs but also to preserve individuals' long-term best interests.

A. promotional orientation
B. production orientation
C. sales orientation
D. societal marketing orientation