Answer:
Tighten linkages with suppliers and develop intimacy with customers.
Explanation:
1. Organizations should tighten linkages with Suppliers
Organizations should maintain good business relations with the suppliers. This can be done by ensuring them longer term business i.e. continously purchasing raw material and other items from them.
2. Organizations should develop intimacy with customers
This can be ensured by better and effective communication with the customers. This will provide room for products improvement and enable greater customer loyalty thereby.
Hence, organizations using information systems should tighten linkages with suppliers and develop intimacy with customers in order to deal with competitive forces.