Answer:
information sharing.
Explanation:
Information sharing is a great way of developing a community within a business or with external parties. It boosts morale and reduces the cost of knowledge search by interested parties.
In this instance Gotcha! a chainbofbtrendy stores creates a community with its suppliers by setting up an internet site that is only accessible by the suppliers. This gives them information about how products are doing at the retail level any time of day.