Answer:
The answer is a firm's business level strategy
Explanation:
A strategy is a blueprint or a plan which spells out the major policies of an organisation, its goals and actions that will enables it to achieve the organisational objectives.
A firm business level strategy is a tool aimed at improving the competitive position of a firm's products within the market segment or industry that the firm operates.  It focuses on how a firm will satisfy customer's needs and gain competitiveness in the market in which it operates by  exploiting opportunities in market. Â
