Trevor us a marketing professional in a small firm. He wants to promote his firms online shopping website. He targets only those customers in his promotional strategy who use online shopping. Which form of marketing does Trevor Demonstrate?


A. Telemarketing


B. Outbound marketing


C. Social marketing


D. Inbound marketing

Respuesta :

Answer:

A. Telemarketing

Explanation:

Before the massification of internet use, telemarketing referred to the use of the telephone for marketing, for example: by contacting potential or existing customers through the phone.

Nowadays, telemarketing mainly refers to the use of the internet for the same purpose, although this is sometimes called "online marketing" as well.

We can see that Trevor is using a telemarketing strategy because it is based entirely on using a website to contact customers who are online shoppers in the first place.