A business model can be defined as a document where the operating steps of a company will be defined.
This document is essential for the effective positioning of an organization in a sector and for coordinating business relationships with its stakeholders (suppliers, customers, investors) in order to generate value and profitability.
This document must be structured according to the company's segment and its identity, as it is the mapping of how the company operates in the market, for example, how it works, how it generates value for customers, how it profits, etc.
Some steps are essential in developing the business model, they are:
The business model is a step that precedes the business plan, and supports its construction, as it structures the organizational activities so that strategic actions can be effectively implemented.
Some examples of business models are: franchises, physical stores and advertising stores.
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