The actions of Starbucks are known as Foreign Direct Investment
When a company wants to expand to a foreign country, it can do so by:
Foreign Direct Investment offers the company the most control over the companies they establish because it involves starting a company from scratch or purchasing it and owning the majority of it.
Because Starbucks will be opening coffee shops in foreign companies and wants more control, it will be operating a Foreign Direct Investment scheme with the shops.
In conclusion, Starbucks is operating the new shops under Foreign Direct Investment.
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