Read the selection and discuss the questions that follow.

AYALA CORPORATION’S 180 YEARS OF SUCCESS


In 2014, Ayala Corporation celebrated its 180th year in the business industry. Starting from a wine distillery

business in a rural town back in 1834, it has evolved into one of the largest business conglomerates in the

Philippines.

The last few years have seen great economic changes which has given the company positive economic

momentum in its pursuit of an aggressive growth strategy, venturing into various business ventures and

establishing several companies in various industries and sectors. This has paid off since Ayala reached the P430

billion mark of net earnings in 2014. This milestone was made more significant considering the company’s

anniversary that year. By the end of 2014, the Ayala family was hailed by Forbes as the 9th richest family in the

Philippines.

The monumental successes that the Ayalas have b