During which step of the marketing plan do marketers make important decisions about how they will allocate their scarce resources to their various products and services?.

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26-01-2022
Business

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During which step of the marketing plan do marketers make important decisions about how they will allocate their scarce resources to their various products and services?.

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jaquelinefvr jaquelinefvr · Answer 1 · 2022-02-04T11:35:49+01:00

During the implementation of the marketing mix in the plan, professionals are able to make more effective decisions about allocating resources to their products and services.

Marketing mix

Corresponds to a technique that serves to influence the potential public to consumer the products and services of a brand, through the implementation of strategies that help to achieve positive results.

There are four relevant pillars in the marketing mix, which must be consistently established for a company to achieve its goals, which are:

Product
Price
Place
Promotion

Therefore, through the integration of the marketing mix a company can develop a focused strategy, strengthen the relationship with the consumer, publicize and strengthen its brand, generating value and competitiveness.

The correct answer is:

Implement marketing mix

Find out more information about marketing mix here:

https://brainly.com/question/3002885