The current trend in web advertising is data analytics which helps to provide demographic details as well as a contact of the visitors based on their location.
Data Analytics is a tool of online marketing that helps to measure the performance of the advertisement and the product. It helps to identify the number of visitors to the website and their responses.
This analytics helps to know about the experience of the user on the website and their interest in a product. It also helps companies to understand the taste of users to improve their products and make better decisions for the growth.
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