Bob and Mike should learn from seminars how to meet an employee's growing need, in terms of greater work participation or more pay.
It is a psychological theory about motivation, being recognized as a theory similar to Maslow's hierarchy of needs. In the ERG theory, the author Aldefer refers to motivation as the set of needs that are achieved simultaneously, the levels of needs being:
Therefore, meeting the set of needs defined by the ERG theory can be positive for creating an organizational culture focused on the growth and development of employee capabilities.
Find out more about ERG theory here:
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