Respuesta :
Target audience may be dictated by age, gender, income, location, interests or a myriad of other factors.
Your target audience is the exact group of customers who are most likely to want your product or service, and who should therefore see your advertising campaigns. Age, gender, wealth, location, interests, and a host of other factors may all influence who your target audience is. Your target market may be more general or specialised depending on what you sell.
For instance, if you sold shoes, a diverse group of people would be your target market as everyone wears shoes, including men, women, and children. Alternatively, perhaps you specialise in selling high-performance running shoes. If so, elite athletes between the ages of 20 and 40 who have showed an interest in running or have completed a marathon would be your more specialised target market.
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