Mario knows that one of the goals of value-based marketing is to provide greater value to consumers than competitors offer. To accomplish this goal, mario’s firm must look at everything it does:____.
A. to value each person in the organization.B. for each generational cohort.C. to avoid cultural clashes.D. from a consumer's point of view.E. to sensitize organization members to ethical values.

Question

22-07-2022
Business

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Mario knows that one of the goals of value-based marketing is to provide greater value to consumers than competitors offer. To accomplish this goal, mario’s firm must look at everything it does:____.
A. to value each person in the organization.B. for each generational cohort.C. to avoid cultural clashes.D. from a consumer's point of view.E. to sensitize organization members to ethical values.

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MubeenaD MubeenaD · Answer 1 · 2022-07-31T09:03:41+02:00

Mario knows that one of the goals of value-based marketing is to provide greater value to consumers than competitors offer. To accomplish this goal, Mario’s firm must look at everything it does: from a consumer's point of view.

As Mario is aware of the fact that he should give value to customers, for this he should consider what consumers want and desire of and make his product or services according to that approach. In value-based marketing it is necessary that everything is performed from a customer's point of view as at the end of the day they will purchase firm's goods not it's competitors.

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