The hierarchy of organizational goals is in this order a vision statement, a mission statement, and strategic objectives.
Vision Statement sets out the general direction a company is heading for (eg, to become the world's largest technology company). The
Mission Statement points to the following areas: Activities that a company needs to accomplish to achieve its vision (eg deploying software X to dominate market Y)
Strategic goals are aimed at the most important issues that a company needs to address. Refers to the strategy you have made (eg Order Fulfillment Distributor Z)
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