Respuesta :
A strategic marketing plan will help an organization successfully exchange its products or services in the marketplace by influencing the allocation of its resources.
The strategic marketing planning process entails developing a marketing strategy that details your goals, the programs you'll use to reach them, who will be in charge of tracking the metrics, and when you'll be doing them. In other words, creating and maintaining a strategic marketing plan is essential for achieving business goals. Being a living document, the strategic marketing plan is never complete. The business must continuously incorporate fresh methods and ideas into its strategic marketing plan if it is to continue to be successful. The corporation must adjust its marketing strategy to meet its objectives because customer behavior and mood, industry changes, and the company's position in the market are all dynamic.
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