Nike allows customers to design their own sneakers, which improves the value customers see in the brand. this is an example of:_______

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REAPR8969 REAPR8969

24-08-2022
Social Studies

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Nike allows customers to design their own sneakers, which improves the value customers see in the brand. this is an example of:_______

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ogorwyne ogorwyne · Answer 1 · 2022-09-01T13:02:54+02:00

Nike allows customers to design their own sneakers, which improves the value customers see in the brand. this is an example of value co creation.

What is meant by value co creation?

This is the term tyhat is used to refer to the situation where the customers and the business would be the ones that would end up creating the value for a product in a joint manner. That is they would create value by making the product to suit their own contest.

Hence we can say that Nike allows customers to design their own sneakers, which improves the value customers see in the brand. this is an example of value co creation.