Because it follows the process of human thinking, Monroe's Motivated Sequence is particularly useful for organizing persuasive speeches that seek immediate action.
Simply said, Monroe's Motivated sequence is based on how people think. In the 1930s, H. Monroe invented this method.
This strategy of organising a speech intended to persuade someone to act was established.
The audience should pay close attention.
Need: To determine the audience's needs and help them recognise problems.
Satisfaction: Resolve the audience's issues to their satisfaction.
Visualization: Assist the listener in visualising the problem's solution.
Encourage them to take initiative and contribute to the solution by taking action.
In the middle of the 1930s, Alan Monroe developed the Monroe's Motivated Sequence, a five-step progressive persuasion method. This strategy aims to compel people to take action and get your audience prepared to make an immediate change.
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