The production concept is the idea that consumers will favor products that are available and highly affordable; therefore, the organization should focus on improving production and distribution efficiency.
A consumer is a person who orders, orders, or uses purchased goods, products, or services primarily for personal, social, family, household, and similar needs not directly related to an entrepreneurial or business activity.
A consumer is an individual or group who is an end user of a product or service. Here are some examples: A company that purchases printers for their company.
Learn more about consumers here:https://brainly.com/question/380037
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