Respuesta :
When a salesperson prepares a presentation for a particular customer, the salesperson is in the (B) approach step of the sales process.
What is the sales process?
- A sales process is a series of steps taken by a salesperson to move a prospective buyer from the early stages of awareness to a closed sale.
- A sales process typically consists of 5-7 steps: prospecting, preparation, approach, presentation, objection handling, closing, and follow-up.
- You will make your first personal connection with your prospect or prospects during the approach stage of the selling process.
- This step entails interacting with the potential buyer or client by personalizing your meeting or otherwise establishing rapport.
- A sales approach is a step-by-step proposition developed by a salesperson or company to improve the effectiveness of the selling process.
- A properly developed sales approach is what sometimes distinguishes an inexperienced salesperson from an experienced salesperson.
Therefore, when a salesperson prepares a presentation for a particular customer, the salesperson is in the (B) approach step of the sales process.
Know more about the sales process here:
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The complete question is given below:
When a salesperson prepares a presentation for a particular customer, the salesperson is in the ________step of the sales process.
(A) Presentation
(B) Approach
(C) Closing
(D) Overcoming objections