Freemium pricing encourages users to subscribe to the paid, premium version in order to access additional features or selections after using the basic product or service for free. Potential clients receive knowledge about your business while getting a taste of what the good or service can achieve for them.
With freemium pricing, a company provides a version of its product or service with a restricted feature set while charging for one or more premium versions that come with more comprehensive feature sets.
The idea behind a freemium pricing model is that customers who take advantage of the product or service's free version would be satisfied with it or realize a need for it, leading them to eventually buy a paid version.
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