During the product development stage of the new-product development process, a marketer develops a prototype for alpha or beta testing. Thus, option E is correct.
Before formally introducing a service or item to a bigger market, organizations can evaluate it, get shareholder comments, and make changes before releasing a complete, framework that is capable is called as prototype.
In a new product is being developed in the market people usually react or what will be their opinion is being tested by a prototype alpha or beta testing. In which the product is given to the buyer to get it checked.
Therefore, option E is the correct option.
Learn more about prototype , here:
https://brainly.com/question/27896974
#SPJ1
The _____ stage of the new product development process can involve the development of a prototype for alpha or beta testing.
A. market testing
B. concept testing
C. product launch
D. idea generation
E. product development
