The statement that the imputed cost of waiting is the reasonable value that might reflect the potential loss of future revenue or customer dissatisfaction is true.
An imputed cost is a cost serves as the cost that is incurred by virtue of using an asset rather than investing it and it could be the cost arising from undertaking an alternative course of action.
It should be noted that the imputed cost is an invisible cost as opposed to an explicit cost, and can be regarded as the reasonable value which might reflect the potential loss of future revenue even though it is an an invisible cost .
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