The use of owned media when generating publicity allows a marketing manager a great deal of versatility with the messaging content.
What does "owned media" entail?
The set of communication channels and outlets over which an organization or individual has complete control is referred to as owned media. Websites, blogs, email newsletters, forums, and other similar properties are included.
The content is entirely within your creative control. You can focus on your informing explicitly to your favored market. You can use the channels for free. You can establish connections with your clients.
Give me five examples of media.
Print media (books, magazines, newspapers), television, movies, video games, music, cell phones, a variety of software, and the Internet are all examples of modern media formats. Content and a device or object that delivers that content are both components of each type of media.
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Full Question = The use of ______ media when generating publicity allows a marketing manager a great deal of versatility with the messaging content.
a. owned
b. paid
c. earned