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- The discipline that helps companies measure, assess and explain the performance of social media initiatives in the context of specific business objectives.
- Determine what you're after on social media, what is it you want to achieve?
- It's only worth analyzing if you use it to help the brand.
Social Marketing Analytics

Respuesta :

The most common and most important metrics to watch are Engagement Impressions & Reach Share of Voice Referrals & Conversions Response Rate & Time.

These combinations give you a 360-degree view of your social media performance. This information is collected to guide your marketing efforts and to provide you with the most helpful information possible. This information helps you decide where to focus your marketing efforts and which areas are better left alone.

Monitor information such as Visits to Pageviews Fans. Engagement metrics such as the number of comments posts liked number of favorites/shared tweets, and total fans of the page. A way to measure social media results is to look at key performance indicators. KPIs are elements that can be evaluated and measured.

Learn more about Social media here:-https://brainly.com/question/3653791

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