Indra nooyi, ceo and chairman of pepsico is considered the most powerful woman on fortune's 50 most powerful women's list, uses the strategy "performance with purpose" to guide pepsico. an example of a program consistent with their strategy is pepsico's "pepsi challenge" which provides consumers with the opportunity to come up with creative solutions that "refresh the world". in this situation, nooyi is an example of someone who uses:

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In this situation, Nooyi is an example of someone who uses SOCIAL POWER. Power refers to the ability to directly influence or control the behavior of others. A person or business is consider to have social power if he is been copied for his knowledge, skills, information etc, because of his expertise in a particular area and because he was able to achieve his set goals.