Consider this scenario.

-In recent years many Americans have started to pay more attention to the amount of sugar and calories in their diet.
-Some soft drink companies are concerned about consumers' desire to be healthier.
-They believe that this could result in a drop in demand for their products.

Which factor affecting demand does this scenario illustrate?
A.a change in the number of people in the population
B.a change in the price of a substitute good from a rival soft drink company
C.a change in consumer tastes and preferences
D.a change in the price of a complementary good from a potato chip company

Respuesta :

THE RIGHT AWNSER IS C

The factor that is being illustrated by the above is C.a change in consumer tastes and preferences.

What leads to a change in demand?

  • The price of substitutes.
  • Changes in consumer preferences.

When consumer preferences change, this can affect demand as they may either want more or less of a good. There is a change in consumer preference here as less people want sugary products.

In conclusion, this is option C.

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