The view held by Professor Baldwin about the life cycle of the U.S product conforms to: the product life-cycle theory.
There are four stages of in the life-cycle of a product, which are:
According to the product life-cycle theory, the life-cycle of a product determines the right time to reduce price, expand to new markets, redesign the pakaging, or even increase advertising.
These, according to the product life-cycle theory, are key to beating the competition, as well as the preventing early decline of a product.
Therefore, the view held by Professor Baldwin about the life cycle of the U.S product conforms to: the product life-cycle theory.
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